Our work

Explore the work we do for some of the World’s most recognisable brands

Transportation and mobility

Retail and hospitality

Product and UX

Rainbow Robotics

Three year collaboration with Rainbow Robotics to develop its collaborative robot RB Series. The collaborative research and design project involved creating the branding, GUI design, ID design based on insights into user behaviour and industry trends. The result is a well considered design that allows collaborative robots to be introduced into various fields effectively.


Service design strategy to transform sales process of tunable spectacles. Creating a brand for a new adaptable lens technology to drive increased sales.


Strategic design partnership with a division of the World's largest train maker, CRRC. Raising the design quality of the company's passenger vehicles including high speed, maglev, sleeper, touristic and metro.


Small space design to develop an innovative technical and spatial solution to hosting on the go video and sound recording within a mobile recording studio. Ingenious use of space to create a comfortable guest area for celebrity K-pop stars as well as accommodate the production crew and their equipment.


New premium lounge raises the quality of Finnair’s customer experience on the ground in harmony with the airlines onboard experience. Design and layout to maximise space and create an authentic Finnish experience that connects with Finns and international visitors.


Design of JAL's flagship fleet of A350 aircraft, featuring First Class, Class J and Economy Class. The 'Infused Essence' design strategy captures the essence of Japanese identity and embodies it in a contemporary travel experience


Design for a startup business to launch their brand to market. Branding, digital & physical product design of a family of IoT devices; including a Baby monitor, a Parent wristband, a Smart hub and a supporting Mobile app

Gulf Air

Rebrand of the Middle East's first legacy carrier, Gulf Air. New cabin interior design and brand identity across multiple aircraft types.


Brand repositioning of Korea's leading beauty brand through the design of a flagship store. New customer experiences create a unique retail environment

Cathay Pacific

Harmonising cabin trim & finish and Economy Class innovation. Giving creative direction to Cathay Pacific’s new long-haul A350 cabin interiors and creating a proprietary designed economy seat


Transforming brand perceptions. New flagship service stations revitalise CEPSA's retail orientated spaces, improving customer experience and brand recognition


Breaking into international markets. Low-cost carrier Azul is given a brand lift to chime with the airline's Brazilian character, raising the quality of its new long-haul cabin interiors


Creating the icon of timeshift TV. The revolutionary Sky+ design, for the World’s first combined set top box and DVR, changed the way people watch and record live television

Heathrow Express

Setting a first class vision that wins over rail passengers. Rethinking what a rail carriage can offer, giving passengers a space of their own and a sense of exclusivity


Design strategy and management for an OEM business. Creating a corporate Identity and designing a range of products to guide Sindoh towards becoming a Global consumer brand

British Airways

Finding the holy grail of airline travel. Introducing the World's first lie-flat bed in Business Class for BA Club World, which, since it's launch in 2000 has remained the airlines' profit engine


Solving a complex business problem through small space design. A flexible, portable hotel room, offering an exceptional guest experience for a range of events and customers

Virgin Australia

Repositioning the airline as a premium carrier. New business class cabin interiors elevate passenger experience, infusing international style with sophistication

Asiana Airlines

Creating a bespoke A380 cabin interior that encapsulates Asiana's brand. Improving touch-points to raise the quality of First Class and Business Class passenger experience

The Royal Mint

Capturing the significance and community spirit of the 2014 Glasgow Commonwealth Games through the intricate detailing on a minted 50 pence coin


Developing a product strategy to help an OEM become a consumer brand. Designing 4K HD televisions that reposition BOE as a premium and distinctive brand in China


Helping clients discover the power of design through co-creation. Design Immersion allows businesses to align knowledge and enhance their capabilities to benefit commercially

Samsung C&T

Leading design management and establishing a philosophy to differentiate Raemian apartments. Creating a coherent experience across every touch-point in an apartment complex


Establishing a design strategy to enter new markets. Designing a range of products that give Huawei a distinctive and international design language